Lou Harris
What was your highlight of 2011?
It has to be when my daughter first said “mummy” and, a few months later, took her first steps (before falling on her bum!). But, another fond memory is doing the Midnight Marathon for Cancer Research UK with a client – a few black toenails but worth it!
What is your enduring motto?
The work we do is as creative as the ideas we put in. If you come up with a really creative idea then you get to work on something really cool.
What is your secret weapon?
Probably Vaseline – great for breaking in new shoes, creating a barrier when you’re doing your fake tan, healing burns, softening lips – the list goes on!
Most valuable advice you have ever given?
Always go with your gut instincts – I have never regretted a decision when I’ve followed my gut but regretted every decision when I’ve ignored it.
Which career moment do you look back on most fondly?
Watching my client’s face when we originally presented the 999 Nudes idea to Aer Lingus – he thought we were nuts! Then, watching his face again just four weeks later when we had over 100 media from around the globe taking pictures of 999 naked people in central London!
What makes you feel as though you can rule the world?
Making clients happy – whether we’ve cracked a campaign idea, helped them to solve a problem, or exceeded results, there is no better feeling than making your client proud to help boost your confidence.
What do you hope for in 2012?
We’ve had a great year in 2011 and if 2012 is only half as good, then I’ll be happy. But, being as competitive as I am, I’d say more award-winning campaigns, even better results for our clients and welcoming new clients to our portfolio.